Web Analytics Service

Web Analytics Service getting to know your customers better. It plays a critical role in planning any modern digital marketing campaign to analyze your advertising campaigns and help you spend smartly for your campaigns. A proper analytics implementation will help you optimize your content, gather important insights on targeted keywords that you can use to make smart decisions to improve your website’s performance.

Our web Analytics packages provide an intuitive way to understand the behaviour of your website’s visitors, gain insights on your website’s performance and uncover problem areas to maximize your conversions.

We primarily work with Google Analytics and Google Tag Manager, and we give you full admin access directly from the source. We don’t hide behind an internal analytics solution that conceals reality or skews results. We give you results as they are – data you can trust and review yourself at any time.

Website Analytics

Web Analytics Service and Reporting Service actually collects measures and analyses the web data which helps businesses take right decisions. We with the wide array of analytic solutions can help you in measuring web traffic, consumer behaviour, engagement levels and much more to assess and improve the effectiveness of a website. Analytics also let you know that your customer is using which devices to excess your website.

  • Pageviews
  • Unique Pageviews
  • Sessions
  • New Visitors
  • Returning Visitors
  • Traffic Sources
  • Bounce Rate

Social Media Analytics

Social media analytics is a best tool to keep a track on the performance level of your page or ads on this platform. Analytics can help you to do detailed analysis on page engagement, page post engagement (organic as well as paid), page likes, demographic analysis of the page likes and much more. These analytics helps you to manage your ROI for your business.

Audience Data & Behavior

  • Number of visits and unique visitors
  • New vs. returning visitor ratio
  • What country they are from
  • What browser or device they are on
  • Common landing pages and exit page
  • Frequently visited pages
  • Length of time spent per visit
  • Number of pages per visit
  • Bounce rate

Campaign Data

  • Which campaigns drove the most traffic
  • Which websites referred the most traffic
  • Which keyword searches resulted in a visit
  • Campaign medium breakdown, such as email vs. social media

SEO & SEM Analytics

SEO Analytics basically take care of your content, it keeps a track of it your content needs to be optimized or if any other changes are required (On page SEO and Off page SEO) Analytics guide you on how to get ranked on search engines and much more.

On the other hand, SEM Analytics keep a track of your campaigns and guide you to manage your ROI through these campaigns.

Web Analytics Services help you understand a users’ path to engagement and how to turn that data into the actionable intelligence you need to improve marketing relevance and customer engagement.

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